Agile marketing cheat sheet
Agile is an approach for managing work that emphasizes visibility, collaboration, adaptability, and continuous improvement. It started in software development...
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Published: Mar 15, 2023
Published: Mar 22, 2023
Targeted Marketing at Scale - Commvault
Commvault is a global leader in enterprise data management software. The company delivers cloud and on-premise environments for some of the world’s...
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Published: Mar 20, 2023
Digital Meets Physical: Do Your Customer Experiences Deliver?
Todays’ viewers, fans and subscribers expect the same high-quality, digitally driven experiences and self-service options that they encounter in...
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Published: Mar 20, 2023
B2B Customer Journey Maturity Infographic: 5 Key Takeaways
The State of B2B Customer Journey Maturity Report, published by London Research in partnership with Adobe, is based on a 2022 survey of more than 600 B2B...
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Published: Mar 20, 2023
10 Reasons to Consider Marketing Automation
More agile, more efficient, more effective marketing.
Being a successful marketer means always being ready for the unexpected, but that goes beyond...
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Published: Jan 11, 2023
4 ways data can revolutionise your supply chain - How finance and operations are benefiting from a new era of connectivity
Businesses can be overwhelmed by data. The challenge is establishing the connectivity and analytics to make it valuable. And if that’s possible,...
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Published: Mar 22, 2023
Workfront + Marketo Integration via Workfront Fusion
Download now to watch this short instructional webinar on Workfront + Marketo Intergration via Workfront Fusion.
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Published: Mar 20, 2023
Adobe Experience Manager for fueling experiences— everywhere.
As customer behavior continues to evolve rapidly, businesses must drive brand engagement or face irrelevance. The need to engage with the customer where...
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Published: Mar 21, 2023
Data, Insight, Action: Machine Learning & AI for Marketing Analytics.
It’s easy to see the potential in artificial intelligence (AI) and machine learning (ML) for data analysis. Your team can use these tools to surface...
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Published: Jan 11, 2023
The biggest supply chain challenges – How the EY-Microsoft Alliance can help solve them
Today, supply chain disruptions are everywhere. Inbound, securing raw materials, parts and products can be slow, expensive and unreliable. Outbound, it’s...
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Published: Jan 11, 2023
The digital imperative in customer services - How technology is transforming customer and employee experience to drive business growth
Advanced and continuously evolving technologies — artificial intelligence (AI), machine learning (ML), the internet of things (IoT) and more —...
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Published: Jan 07, 2022
Keep On Connecting: 5 Connectors That Changed The World
From strolling scientists wandering the mountains of Switzerland to a global tech consortium. Getting stuff to connect, be it physically, mechanically,...
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Published: Oct 14, 2022
In-App Messages: What They Are, How They Work, and Why They Matter
We’re living in a connected world. Every screen is a window of opportunity, a chance to engage with your customers. And if you want to keep the conversation...
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Published: Oct 14, 2022
Best-In-Class Email Marketing
Interactions between consumers and brands are increasingly playing out across a wide variety of different online touchpoints, channels, and platforms....
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