Marketing Analytics Whitepapers

Published: Jan 06, 2023

The Future of Creative Experiences

About the Report Creative obstacles and opportunities in an evolving workplace. We surveyed 400 US-based creative professionals to find out how...

Published: Feb 02, 2023

2023 Digital Trends

After two years of seismic behavioural change, we find ourselves in a new world of limitless possibilities, where the way we engage in digital spaces is...

Published: Jan 24, 2023

Recession Survival Guide for eCommerce: How to cope with the new paradigms of customer behaviours in the high inflation environment and maximize revenue growth … the Lean Way

In 2020 to 2022 the world has gone through major turmoil. Series of events that followed reshaped our lives on all levels. Naturally, changes did not omit...

Published: Jan 26, 2023

Relationship Marketing Guide: Create the customer relationships that last

TO DISCOVER IN THIS GUIDE : With the recent drive towards consumer privacy over the last decade, things are changing for marketers. As the world...

Published: Jan 24, 2023

Zero Party Data Revolution in Ecommerce

No AI or Machine Learning will ever know the customers better, than they know themselves. Many marketing professionals...

Published: Nov 22, 2022

Omnichannel Loyalty

For as heartfelt of a topic as it is, navigating the world of loyalty technology can be a real pain. It shouldn’t be, especially when a successful...

Published: Jan 24, 2023

Converse Case Study

This case study describes the effects of deploying Customer Engagement Platform at Converse online store, a franchise operated by Orbico. Our cooperation...

Published: Jan 24, 2023

10 success stories of World's largest brands implementing Customer Engagement Platform

Working with market leaders, we create unique implementations that help us boost their sales results and at the same time improve the Marketing Automation...

Published: Jan 11, 2023

4 ways data can revolutionise your supply chain - How finance and operations are benefiting from a new era of connectivity

Businesses can be overwhelmed by data. The challenge is establishing the connectivity and analytics to make it valuable. And if that’s possible,...

Published: Jan 13, 2023

The Zero-Party Data Playbook 2022

We are in the midst of a great flux for marketers. Google and other behemoth browsers have finally cemented plans to comprehensively curtail third-party...

Product Analytics for Dummies

Amplitude worked with Wiley Books to put together an easy-to-understand resource on using product analytics to build better product experiences for your...