Zero Party Data Revolution in Ecommerce
No AI or Machine Learning will ever know the customers better, than they know themselves.
Many marketing professionals...
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Published: Jan 24, 2023
Published: Jan 24, 2023
10 success stories of World's largest brands implementing Customer Engagement Platform
Working with market leaders, we create unique implementations that help us boost their sales results and at the same time improve the Marketing Automation...
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Published: Jan 13, 2023
The Zero-Party Data Playbook 2022
We are in the midst of a great flux for marketers. Google and other behemoth browsers have finally cemented plans to comprehensively curtail third-party...
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Published: Jan 27, 2023
The Definitive Guide – Replace Google Analytics
This guide gives you the breakdown on warehouse-first analytics, why it’s the trustworthy, efficient, and scalable solution over Google Analytics,...
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Published: Feb 02, 2023
2023 Digital Trends
After two years of seismic behavioural change, we find ourselves in a new world of limitless possibilities, where the way we engage in digital spaces is...
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Published: Jan 11, 2023
The digital imperative in customer services - How technology is transforming customer and employee experience to drive business growth
Advanced and continuously evolving technologies — artificial intelligence (AI), machine learning (ML), the internet of things (IoT) and more —...
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Published: Jan 11, 2023
4 ways data can revolutionise your supply chain - How finance and operations are benefiting from a new era of connectivity
Businesses can be overwhelmed by data. The challenge is establishing the connectivity and analytics to make it valuable. And if that’s possible,...
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Published: Jan 24, 2023
The Ultimate marketer’s guide to Customer Data Platforms
76% of consumers have permanently changed their buying behaviors (brand switching, cost rationalization, etc) during the Pandemic, according to McKinsey....
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Published: Jan 24, 2023
The Ultimate Guide to Headless Commerce
The accessibility of reaching and consuming content through various touch points has left marketers scratching their heads in a constant battle to keep...
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Published: Nov 22, 2022
Omnichannel Loyalty
For as heartfelt of a topic as it is, navigating the world of loyalty technology can be a real pain. It shouldn’t be, especially when a successful...
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Published: Jan 26, 2023
Relationship Marketing Guide: Create the customer relationships that last
TO DISCOVER IN THIS GUIDE :
With the recent drive towards consumer privacy over the last decade, things are changing for marketers. As the world...
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Published: Dec 21, 2021
Takeaways from marketing leaders on the future of martech
Marketing technology, also known as martech, refers to the software and tech that marketers use in their everyday work, from planning to the execution...
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Published: Oct 13, 2022
The Zero-Party Data Playbook 2022
We are in the midst of a great flux for marketers. Google and other behemoth browsers have finally cemented plans to comprehensively curtail third-party...
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Published: Mar 14, 2022
Help Your Small Business With Cash Flow Management
Cash flow management is the key to success for every small business. Learn key strategies for cash flow management on our blog.
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